Privacy Policy

Last updated: March 1, 2026

Welcome to TrendPulse USA ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website trendpulseusa.com.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect includes:

• Log Data: Like many websites, we collect information that your browser sends whenever you visit our site. This may include your IP address, browser type and version, the pages you visit, the time and date of your visit, and other statistics.
• Cookies: We use cookies and similar tracking technologies to track activity on our website and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
• Email Address: If you subscribe to our newsletter, we collect your email address to send you updates.
• Push Notification Subscription: If you opt in to push notifications, we store a push subscription token associated with your browser. We do not associate this with any personally identifiable information unless you also create an account.

2. Push Notifications

TrendPulse USA offers browser-based push notifications to keep you informed about breaking news and trending stories. Push notifications are entirely optional.

• You will be asked to explicitly grant permission before we send any push notifications to your device.
• We use your push subscription to send news alerts and content updates relevant to entertainment and trending topics.
• You may unsubscribe from push notifications at any time through your browser settings (Settings → Notifications → trendpulseusa.com → Block).
• We may work with third-party push notification services. These services may process your push subscription endpoint in accordance with their own privacy policies.
• We do not sell your push subscription information to third parties.

3. Cookies and Tracking

We use cookies for the following purposes:

• Essential cookies: Required for the website to function properly.
• Analytics cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).
• Advertising cookies: Used to deliver relevant advertisements to our visitors and measure their effectiveness. Our advertising partners may include Monetag and other ad networks.

You can control cookies through your browser settings. Opting out of advertising cookies will not prevent you from seeing ads — the ads will simply be less relevant to your interests.

4. How We Use Your Information

We use the information we collect to:

• Operate and maintain our website
• Send you push notifications (if you have opted in)
• Send newsletter emails (if you have subscribed)
• Analyze usage patterns to improve our content and user experience
• Display targeted advertising through third-party ad networks
• Comply with legal obligations

5. Third-Party Services

We may share information with third parties in the following situations:

• Analytics: We use Google Analytics to analyze website traffic.
• Advertising: We work with advertising networks to display ads on our site. These networks may use cookies and similar technologies to collect information about your browsing behavior.
• Push Notifications: Push notifications are delivered via browser push services (such as Google's Firebase Cloud Messaging or Mozilla Push Service), which are subject to their own privacy policies.

6. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this policy or as required by law. Push notification subscriptions are retained until you unsubscribe or the subscription expires. Email addresses collected for newsletter purposes are retained until you unsubscribe.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• The right to access the personal data we hold about you
• The right to request correction of inaccurate data
• The right to request deletion of your data
• The right to withdraw consent at any time (e.g., unsubscribe from push notifications or emails)
• The right to opt out of sale of personal information (we do not sell personal data)

To exercise any of these rights, please contact us at privacy@trendpulseusa.com.

8. Children's Privacy

TrendPulse USA is not directed at individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

10. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

• Email: privacy@trendpulseusa.com
• Website: trendpulseusa.com/contact